With gift card sales expected to reach $1 billion in sales in 2008, so are the regulations according to a recent news article at Manage Smarter.
Regulations on both expiration dates and dormancy fees vary from state to state, yet still pose a major problem when trying to regulate gift cards for a national company. So how do companies keep pace with the growing demand? According to Gonzalo E. Mon, the author of the article, the benefits are still numerous when they can adapt their gift card business quickly to the changes.
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