Tuesday, May 5, 2009

Ten Promotional Uses for Plastic Cards

Prepaid cards are a great way for brands and companies to market their name. Plastek Cards recently released a list of ten ways that companies could use plastic cards to further promote themselves and their brands.

  • Business cards. While many people use the traditional business card printed on card stock, nothing about their card really stands out except any colors or images. Make business cards stand out by printing it in high quality plastic that is both durable and strong.
  • Membership Cards. If companies require a membership, consider having plastic membership cards instead of paper cards. Membership cards can be printed on plastic that be punched when members come into the business or purchase items in the store.
  • Gift Cards. For the holidays, can create customized gift cards on durable plastic. Plastic cards can be printed on one side with business information - logo, location, etc. - and the other side can include strips to write who it's to, who it's from, and how much the gift card is worth.
  • Loyalty Cards. To reward frequent purchasers, consider giving them a loyalty card that gives them a certain percentage discount every time they buy from the company or business. Consider having a "Share Your Loyalty Day" and have them bring in friends for discounts on certain days.
  • Key Access Cards. If certain business has doors that require keys for in/out access, consider switching to a key card access. Company logos can be printed on one side, and the magnetic stripe for in/out access can be printed on the other.
  • Prepaid Phone Cards. Use prepaid phone cards as a way to promote your business and provide long distance service to customers or prospects. A prepaid phone card with company logos and information doubles as a gift and a marketing tool.
  • Fundraising Cards. Fundraising cards are perfect for organizations that need fundraising results. These cards entitle the holder to discounts and provides the donating company with increased business. Use these to grow awareness for many kind of companies and business.
  • Key Cards. Any plastic card can be made into a key card that attaches to a key ring for easy access and visibility. Membership and loyalty cards can be made into key cards, or advertise business or website by printing info on a key card.
  • Luggage Tags. Personalized luggage tags can help identify bags from the rest and can help promote business'. Companies can provide employees with personalized luggage tags so that they're promoting their business while traveling.
  • Calendar Cards. Print a calendar on one side of a plastic card and print their business information on the other. People will be inclined to keep the card for the convenience of having the calendar and will be reminded of their services every time.

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Attiq Ur Rehman said...

There are really nice post for the promotional point of view. Prepaid card is the best example for this. Thanks for the sharing the information with us.
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Anonymous said...

Your work is really appreciable.Thanks for sharing such a nice information which is useful for my knowledge. I think now a days plastic card/Business cards is too necessary for our business to improve business areas.

Anonymous said...

People are very commonly using of Plastic cards from last few years. People are take this as their living standard. In future this will be an important part for their living.

Umair Paracha said...

thanks for sharing the such a nice piece of information. You have done a good effort.

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Anonymous said...

Completely agrees with above mentioned points regarding to plastic cards ......

Unknown said...

this was informative, I like when people take time writes. hope you add something about Plastic card Printing

maria said...

Thanks for sharing information about plastic Card