According to this article in bizjournals FiCentive has formed a partnership with a Mexican package and mail delivery company called Redpack to issue a line of prepaid debit cards that consumers can use to send money to friends and family living in Mexico.
FiCentive is taking this chance to gain a percentage of the unbanked market in Mexico. Sonia Bracamontes, sales and marketing director for Redpack mentions:
“This card program is designed to be of great value to the underserved market of the unbanked and underbanked Mexican community in the United States. We believe the Redpack brand is well-known and is trusted within this community and will therefore add significant credibility to the program.”
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