Tuesday, August 16, 2011

The Gurus at Prepaid Expo 2012

The dates for Prepaid Expo 2012 have been finalized –we’re heading back to Las Vegas from March 12-14, and this time we’ll be at the Mandalay Bay Resort!


The Prepaid Expo team has been working hard over the summer to put together an agenda for the 2012 event that helps address the challenges a growing business like yours is facing - issues such as increased competition, lower profit margins, regulatory scrutiny and market consolidation.

In addition to the dozens of sessions focusing on prepaid industry specifics such as mobile payments and compliance issues, we’ve also lined up a series of Guru Speakers aimed at inspiring you and providing you with valuable lessons learned to apply to your business. These Gurus are legends of their field, and will offer insight from their own experiences to help guide you through these growing pains.

Each of these Gurus is new to Prepaid Expo, and every one of their stories is unique. Included in this line-up are the following:









We hope you’re as excited as we are about this amazing line-up of Guru speakers - it’s something that’s never been offered before at the Prepaid Expo

If you’re looking for more information about the 2012 expo, please visit our website at www.prepaidexpousa.com


Valerie M. Russo is a Senior Social Media Strategist at IIR USA with a technology, anthropology, marketing and publishing business acumen. She is a published poet and also maintains a literary blog. She may be reached at vrusso@iirusa.com. Follow her@Literanista. You can meet her and the rest of Prepaid Expo Team in person at Prepaid Expo USA 2012.



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Wednesday, August 10, 2011

How Consumers Really Feel about Mobile Payments

According to a recent post at AdAge on a study by Ogilvy & Mather, it seems the verdict is still out on new mobile payments technology and consumers trust familiar credit card companies more but how soon will that change? The rate at which new technology is becoming mainstream is increasingly rapidly.

Read the full post here and study here.



Valerie M. Russo is a Senior Social Media Strategist at IIR USA with a technology, anthropology, marketing and publishing business acumen. She is a published poet and also maintains a literary blog. She may be reached at vrusso@iirusa.com. Follow her@Literanista. You can meet her in person at Prepaid Expo USA 2012.



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Monday, August 1, 2011

Host a Market Research Round-table at Prepaid Expo

We are inviting companies to spotlight their market research (market sizing, consumer trends, etc., which they have either commissioned or conducted internally, at a research round-table during Prepaid Expo USA 2012, taking place on March 12-14, 2012, in Las Vegas, Nevada.

The round-table approach allows a broader scope of insights than having a single research company or analyst firm present their findings to the Prepaid Expo audience. This can be a great opportunity to package data “left on the cutting room floor” from a related study or to drive interest to a larger report by releasing a subset of your data.

There will not be formal presentations, however companies are welcome to present/distribute information as they like. The roundtables will be taking place simultaneously, so attendees can visit the tables most applicable to their interests.

To be considered to host a round-table:

Submit research topic and scope of data you anticipate disclosing, and when this data is to be released (if applicable).

Up to 2 roundtable hosts per company can attend.
Submissions are requested by August 25.

Please send your submissions to Hollie Goldman, Prepaid Expo Director, hgoldman@iirusa.com.



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