Social Media Guru Prepaid Expo 2012 Keynote : Scott Stratten, “UnMarketing”

Today we are spotlighting Prepaid Expo's 2012 Guru Leadership Keynotes...Inspiring Your Prepaid Business's Growth through a Full Roster of Business Visionaries 


Here is our Social Media Guru Keynote: Scott Stratten,  discussing “UnMarketing” and how to embrace and understand social media to capture your target market, which is what he will tack about in-depth, live at Prepaid Expo, taking place March 12-14, 2012 in Las Vegas, Nevada.

Who is Scott Stratten and what is Un-Marketing?

Scott Stratten is the President of Un-Marketing. He is an expert in Viral, Social, and Authentic Marketing which he calls Un-Marketing. It’s all about positioning yourself as a trusted expert in front of your target market, so when they have the need, they choose you.

Formerly a music industry marketer, national sales training manager and a Professor at the Sheridan College School of Business, he has been running his “UnAgency” for 8 years which has become the place companies like PepsiCo, Adobe, Red Cross and Fidelity Investments come to when they need help guiding their way through the viral/social media and relationship marketing landscape and was voted one of the top influencers on Twitter.  His clients’ viral marketing videos have been viewed over 60 million times even before YouTube existed.

His book “UnMarketing: Stop Marketing. Start Engaging” became a national best-seller before it was released, and recently a Globe and Mail #1 Business best-seller, National Post, Amazon.com, Amazon.ca and Amazon UK best-seller. It was also just named one of the top business books of the year by 1-800-CEO READ and one of the top 10 books of 2010 by Under30CEO.com. He was just named one of “America’s 10 Marketing Gurus” by Business Review USA.

Learn more about all of the Prepaid Expo's 2012 Guru Leadership Keynotes here.

Don't miss your opportunity to join Scott and over 1700+ Prepaid professionals at the 7th Annual Prepaid Expo.

Visit www.prepaidexpousa.com,
Call: 1 888-670-8200
Email: register@iirusa.com

Please mention your priority code when registering to save $100 off the standard and onsite rate: 

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The Gurus at Prepaid Expo 2012

The dates for Prepaid Expo 2012 have been finalized –we’re heading back to Las Vegas from March 12-14, and this time we’ll be at the Mandalay Bay Resort!

The Prepaid Expo team has been working hard over the summer to put together an agenda for the 2012 event that helps address the challenges a growing business like yours is facing - issues such as increased competition, lower profit margins, regulatory scrutiny and market consolidation.

In addition to the dozens of sessions focusing on prepaid industry specifics such as mobile payments and compliance issues, we’ve also lined up a series of Guru Speakers aimed at inspiring you and providing you with valuable lessons learned to apply to your business. These Gurus are legends of their field, and will offer insight from their own experiences to help guide you through these growing pains.

Each of these Gurus is new to Prepaid Expo, and every one of their stories is unique. Included in this line-up are the following:

We hope you’re as excited as we are about this amazing line-up of Guru speakers - it’s something that’s never been offered before at the Prepaid Expo. 

If you’re looking for more information about the 2012 expo, please visit our website at www.prepaidexpousa.com. 

And don’t forget, you have until October 21st to save up to $700 on your registration!

Valerie M. Russo is a Senior Social Media Strategist at IIR USA with a technology, anthropology, marketing and publishing business acumen. She is a published poet and also maintains a literary blog. She may be reached at vrusso@iirusa.com. Follow her@Literanista. You can meet her and the rest of Prepaid Expo Team in person at Prepaid Expo USA 2012.

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