This is an interesting move from Facebook – especially given the numerous more flexible gift card options in the market. Does a move from a social media heavyweight like Facebook have merit or do their failed attempts at virtual currency hang a shadow over this development?
Either way you see it, Facebook’s move clearly denotes one thing – prepaid is a growing industry and competition continues to heighten.
Prepaid Players – let us know what you think about this move from Facebook!
See the full article from Paybefore here.
ABOUT THE AUTHOR
Ryan Geswell is a New Media Analyst in the Finance Division at IIR USA with a background in Marketing and Media. He can be reached at firstname.lastname@example.org.
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