Wednesday, August 15, 2012

The B2B Applications of Prepaid: Implications of Mobile Payments

In the video below, Carol Lee Mitchell of Global Prepaid at MasterCard sits down with Marilyn Bochicchio, CEO of Paybefore, earlier this year at Prepaid Expo USA 2012 to discuss Paybefore's mission.

Marilyn speaks about emerging and developed market trends She highlights the B2B applications of prepaid and the implications of mobile payments. She also shares her views about the existing regulatory environment in the US.

As the leading prepaid and emerging payments publishing company, Paybefore sponsors the Paybefore Awards®:

Now in its seventh  year, Paybefore Awards is the oldest and most prestigious awards to recognize excellence in the worldwide prepaid and stored value industry.

Three winners will be selected in approximately 20 categories, including Most Innovative Prepaid Solution and Breakout Prepaid Company of the Year. Best-in-Category and Industry Achievement winners will be announced at the Prepaid Expo USA, March 4-6, 2013, in Orlando, Fla. Applications will be available in mid-September, with nominations due Friday, November 16, 2012.

Editor's Note:  We encourage you to learn more and become involved with Prepaid Expo 2013, bringing together professionals from leading retailers, processors, financial institutions, service providers and marketers in the prepaid marketplace every year. Over 12,000 people have attended Prepaid Expo USA since 2007 to hear industry experts discuss what's next in the growing prepaid marketplace and where it fits in our new economy. Visit to learn more.

* Thank you! Save 10% off the standard rate when you register for Prepaid Expo 2013, use Prepaid Expo Blog Reader VIP Code: XU2648BLOG10.

About the Author

Valerie M. Russo is a Senior Social Media Strategist at IIR USA and Managing Editor of the Prepaid Expo Blog. She has worked in media positions at Hachette Book Group, Aol, and Thomson Reuters and has an anthropology and brand-building background. She is also published poet and maintains a literary blog. She will be live blogging during Prepaid Expo 2013, taking place March 4-6, 2013, in Orlando, Florida and hopes to meet you there. She may be reached at Follow her @Literanista.

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1 comment:

Paramil said...

I have always heard about mobile apps but b2b mobile apps is something new and which thrills me. Looking forward for more information on this.