Wednesday, August 12, 2015

Building New Markets, New Business and New Marketing Power in the Prepaid World

At All Payments Expo 2015, in the Program Managers Workshop there was a session titled "Building New Markets, New Business and New Marketing Power in the Prepaid World". This session consisted of the following industry experts;

  • Cathy Corby Iannuzzelli, Corby & Company, Inc. 
  • Patrice Peyret, Banking Up 
  • Jack Pyros, Momentum Groups 
  • Andrew Siden, NexisCard/Prepaid Ventures, LTD 
  • Moderator: Omri Dahan, Marqeta
This exciting session delved into the new, multidimensional uses for prepaid are emerging outside of the under-served market. What are some of the opportunities out there, and how do program managers overcome these niche challenges?
  • Going beyond the under-served: tackling challenges when moving into new customer segments
  • Leveraging prepaid for more in-store visits and interaction
  • Building and expanding reload, retail and distribution partners
  • Leveraging technology partners: challenges and opportunities
  • Marketing a program more effectively
  • Prepaid for luxury customers
Couldn't make it to Las Vegas last February? Then take a look at some of the many highlights to come out of APEX.

Stay updated on APEX 2016, March 21-23 in New Orleans - Check out our website.

Share this article with your social network, just click below to share now!

No comments: